Detailed Curriculum
First Week:
1. The Wrong Indicators and Ideas How to Fix Them
When do indicators break down?
Basic blunders with KPIs
Developing effective KPIs
KPI template
2. Review and Development of the Approaches to Measurement
Issues with measuring
The peculiar features of the Balanced Scorecard (BSC)
The features of perfect performance measurement
The efficiency chain
The firm’s primary concept
3. Developing and Perfecting Measurement
What do metrics lack?
Using cascading metrics
Performance measurement goals
The large firm paradox
Stages in the development of measurement
Unit division
Equal metrics
Business performance models
Overabundance of metrics
Second Week:
4. Balanced Measurement Analysis
Difficulties with balanced performance measurement
Analysis of the BSC
Extended case study
5. From ABC to Customer Profitability Analysis (CPA)
Customer Net Revenue (CNR)
The Cost Cutting Lesson
Why go for CPA?
The case of fine measurement
6. Applying Customer Profitability Analysis (CPA)
CPA-based compensation
Measuring systems comparison
Easy or quality measurement
Organizational design with CPA
E-commerce and CPA
CPA on a strategy level
Test
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